How To

Being associated with a company that values social responsibility is becoming more important than ever to customers, and studies have clearly linked corporate citizenship, social responsibility and charitable brands to business success and shareholder returns. According to jkgroup, “companies with the strongest growth in giving for community-related programs also had the strongest financial growth, confirming […]

How To

Corporate giving programs not only enable your company to give back to local and global communities, they also help further your business goals. From an HR perspective, company giving programs help to attract, engage and retain employees who search for meaning in their work that goes beyond a paycheque. And from a marketing perspective, giving […]

How To

Corporate philanthropy and employee giving programs — when done right — make it easier for HR managers to recruit top talent, retain team members and keep employees engaged in the workplace. They also empower employees to genuinely make a difference in the world while building your company’s charitable brand. That’s a scenario today’s top talent […]